Bay Area Wildcats Basketball Organization
Brand Design, Marketing Collateral, Print Production, and Social Media Design
The Bay Area Wildcats is a Non-Profit Youth Basketball Organization based in Oakland, that focuses on teaching, instilling and developing habits that empowers youth through sports. Run by Oakland Natives: Demetrius Roquemore & Orlando Watkins, who provide quality instruction, motivation, mentoring, feedback and a supportive environment that affords all who participate the opportunity to reach their individual best. Their focus is on the fundamentals and development of great people, great students and great athletes in that order.
As a fresh graduate out of school during the height of the pandemic, I began doing work for the Bay Area Wildcats Organization as a way to help the a part of the community and gain work experience. During my time of working with them, I helped lead in the research, conceptualization, and creation of designs throughout the Branding process and art directing social media campaigns.
Services:
Brand Identity, Visual Language, Marketing Collateral, & Print Production
Style Guide
Spring/Summer Social Media & Website Flyers
“Run-N-Shoot” Summer Camp Campaign Designs
The “Run-N-Shoot” Campaign was a Summer Basketball camp that was run by the Wildcats Organization but hosted by a special host at another location in the Bay Area as a way to grow recognition and expand. I designed the logo for the camp along with the flyers.
