Here & Now Music & Arts Festival

BFA Senior Project — Brand Identity Design, Motion Design, Packaging Design, Brochure Design, Poster Illustrations, Layout Design, Wristbands, Banners, Apparel

Here & Now is a music and arts festival that features multiple genres of music. The festival also features interactive artworks and lakeside fun. Based at the miraculous Lake Berryessa in Northern California, the festival fuses the Soul and Psychedelic cultures to celebrate the creativity and brilliance of the human spirit. Anchored on Soul and Neo–Psychedelia, Here & Now delves into Hip– Hop, Latin, Indie, and Raggae, choosing acts for their artistic creativity over commercial appeal.